Bisi Bamishe
AXA Mansard has entered into partnership with Airtel Nigeria to promote health insurance scheme by using USSD.
Both partners anticipate to deepen access, participation and enrollment of the public in health insurance by just dialing *987*7# to enroll for Health Insurance Scheme.
The partnership is in response to the Federal Government’s goal, through the National Health Insurance Scheme, to provide easy access to healthcare for all Nigerians by leveraging on the USSD channel, an easy-to-use and interactive platform.
By dialing the short code, *987*7#, Airtel customers can now conveniently enroll for affordable and robust health insurance plans from AXA Mansard, with access to over 1,000 hospitals nationwide for quality healthcare services.
Commenting on Airtel’s partnership with AXA Mansard, Muyiwa Ebitanmi, Head: Mobile Financial Services, Airtel Nigeria, said the mobile health insurance initiative demonstrates Airtel’s commitment to providing innovative and relevant solutions that will empower more Nigerians to conveniently access best-in-class health insurance value offerings.
“Airtel Nigeria is always exploring innovative ways and platforms that will make life easier, more meaningful and more enjoyable for Nigerians. With this initiative, we are not just delivering bespoke health insurance services to the doorstep of more people, we are also leading a quiet revolution that will drive and deepen health insurance inclusion by removing the many barriers that have hitherto excluded many well-meaning Nigerians from participating in the sector.”
On his part, Mr. Alfred Egbai, Head, Emerging Customers and Digital Partnerships Group at AXA Mansard, stated that “our research has shown the value and importance of having a health insurance plan to the public especially for the emerging customers in the country, but for many reasons, the uptake of insurance products has been low”.
“In order to mitigate these challenges and satisfy the health needs of the retail consumer whilst also encouraging the uptake of health insurance in the country, we have partnered with Airtel Nigeria to provide a solution that gives users a convenient way to purchase and manage their AXA Mansard micro-insurance plans.
Malaria Cover, Inpatient, Outpatient, Specialist medical consultations, Immunizations, Family planning, Ambulance services, Dental care and more are some of the covers provided in the AXA Mansard Health plans.” he said.
The challenges to the implementation of health insurance schemes hitherto include low level of awareness, affordability, ineffective distribution systems and inefficient payment models. The partnership between Airtel Nigeria and AXA Mansard is aimed at solving these challenges and assisting Nigerians to access a viable Health Insurance Scheme.
Airtel Nigeria, as a socially responsible organization, will continue to partner with Industry leaders to bring products and services that will touch the lives of its subscribers in very positive ways.
